Short link targeting

While editing your dynamic short link, you have the option to use "Targeting". This tab offers a variety of targeting options, such as Country, Device type, Browser language

Country

When you select a country from the dropdown menu in the "Targeting" tab, you will be able to specify different destinations for that country.

This means that you can create separate versions of the link's destination for different countries, allowing you to tailor the content or information that the link leads to based on the location of the person accessing it.

By using this feature, you can effectively target your link to specific regions or countries and provide a more personalized experience for your audience.

Device type

When you select a device type from the dropdown menu in the "Targeting" tab, you will be able to specify different destinations for that device type.

This means that you can create separate versions of the link's destination for mobile devices, tablets, and desktop, allowing you to tailor the content or information that the link leads to based on the type of device being used to access it.

By using this feature, you can effectively target your link to specific device types and provide a more personalized experience for your audience.

Browser language

When you select a browser language from the dropdown menu in the "Targeting" tab, you will be able to specify different destinations for that language.

This means that you can create separate versions of the link's destination for different languages, allowing you to tailor the content or information that the link leads to based on the language that the user's browser is set to.

By using this feature, you can effectively target your link to specific language groups and provide a more personalized experience for your audience.

Rotation & A/B testing

When you select the "Rotation & A/B Testing" option from the dropdown menu in the "Targeting" tab, you can specify different destinations for the link and assign a percentage of traffic to each destination. For example, you could have two destinations with 50% of the traffic going to each, allowing you to test which destination performs better.

This can be useful for A/B testing different versions of a landing page or website to determine which one is more effective. By using this feature, you can determine the best destination for your link based on real traffic data.

Operating system

When you select an operating system type from the dropdown menu in the "Targeting" tab, you will be able to specify different destinations for that operating system.

This means that you can create separate versions of the link's destination for different operating systems, such as iOS, Android, Windows, OS X, Linux, Ubuntu, or Chrome OS.

By using this feature, you can effectively target your link to specific operating systems and provide a more personalized experience for your audience. For example, you could use this feature to send customers to the appropriate app store based on their operating system.

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